Subscription boxes and other subscription commerce businesses became very popular a few years ago. Here are some articles about the subscription box business model.
You can also find more information about subscription boxes at Subscription Commerce Insider.
What churn rate can you expect for your subscription box business? What’s a good churn rate? What’s a bad churn rate? If you haven’t yet launched, what number should you put in your business plan? I wrote in a previous post about typical subscription e-commerce retention rates and how, when considering launching a subscription Read more…
What’s a typical retention rate for a subscription commerce business? If you’re trying to model a potential new subscription box business, or just wondering how profitable an existing business is, retention rate is a key variable. What retention rate should you assume? The answer, of course, is “it depends.” But Read more…
There’s been a lot of interest in the subscription e-commerce business model lately. It’s a model that I think is particularly powerful. Getting Someone to Buy is Hard Anyone who has run an e-commerce website will tell you that getting a website visitor to buy something is hard. Think about Read more…
I’ve recently launched a new subscription e-commerce business and it turns out we’re in a hot space again (as we were with DealBunch and the daily deal phenomenon last year)… Boudoir Privé is all about meeting the desire that a lot of women have for beauty products. Each month, we send Read more…