Marketing
How to Name Your Company
If you’re looking to name a new company or product, it can be tricky to know how to go about it. Arielle Jackson of First Round Capital shared a great process for coming up with Read more…
Product Management
How To Know If Product-Led Growth is Viable for your B2B Company
The idea of product-led growth is an appealing one to many company leaders. But is it really viable for your product? Elena Verna, an expert on product-led growth shared some great insights into this question Read more…
Product Management
Product Vision and Strategy – Advice from Marty Cagan
How do you feel about your company’s product vision, product strategy and product roadmap? These are high-leverage areas where many companies could sharpen their thinking and ways of working to become more effective. One of my Read more…
Entrepreneurship
15 Marketplace Startups That Have Raised Over $50 Million
One of the interesting things about online marketplaces is their inherent network effects. They’re hard to get going (not least because of the chicken-and-egg problem) but — if successful — can become very valuable as Read more…
Marketplaces
How to Use Scarcity to Hack the Marketplace Chicken-and-Egg Problem
Solving the chicken-and-egg problem is a key one for any marketplace business. Here’s one hack that uses scarcity to help with solving it. What is the marketplace chicken-and-egg problem? When you’re starting a marketplace, you Read more…
Entrepreneurship
How to Hire a CTO
How do you find and hire a CTO for your business? As a business owner you might be looking to find a CTO for a number of reasons: You have an established business and are Read more…
Entrepreneurship
How Hired.com Started a Fast-Growing Careers Marketplace
If you’re interested in how to start a successful marketplace, Matt Mickiewicz is a man to study. Matt has previously started two successful marketplaces: Flippa and 99designs. His latest business, Hired.com, is a job marketplace which — after just three Read more…
Entrepreneurship
7 Frameworks For Predicting Online Marketplace Success
What makes some online marketplaces billion dollar successes and others costly failures? Uber and Airbnb are forging ahead relentlessly. Yet Homejoy, having raised $40 million in funding, ended up shutting down. Why? How much is down to execution and Read more…
Entrepreneurship
How Thumbtack Built a Huge Local Services Marketplace
How do you build an online marketplace from scratch? Thumbtack, an online marketplace for local services, yesterday announced a $100M funding round led by Google Ventures. Building a local services marketplace is a notoriously difficult problem Read more…