Customer Research

Pricing

  • Pricing theory and advice from Joel Spolsky (a.k.a. Joel on Software)
  • Ask potential customers face-to-face. Watch their body language.
  • High-ball strategy: Tell the prospective customer “This’ll cost you £ xxx” (insert amount you’re 99% sure is too high). Watch their response. Ask what they would pay.

Legal

Domain Name Search

Running a Closed Alpha / Beta

Website Feedback Tools

Website Testing Tools

  • BrowserMob – web-based load testing (with free trial)
  • Browsershots – view your web page in different browsers (free)

Recommended Reading

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