Human Resources
Customer Research
Pricing
- Pricing theory and advice from Joel Spolsky (a.k.a. Joel on Software)
- Ask potential customers face-to-face. Watch their body language.
- High-ball strategy: Tell the prospective customer “This’ll cost you £ xxx” (insert amount you’re 99% sure is too high). Watch their response. Ask what they would pay.
Legal
Domain Name Search
Running a Closed Alpha / Beta
Website Feedback Tools
Website Testing Tools
- BrowserMob – web-based load testing (with free trial)
- Browsershots – view your web page in different browsers (free)
- Boomerang – measure the performance of your website from your end user’s point of view
- IETester – test how your site renders in different versions of Internet Explorer
Web Hosting and Infrastructure
- Slicehost – cheap US hosting if you’re happy installing and maintaining everything yourself
- Linode – more of the same, but with UK and US data centres (not used yet, but hear good things)
- Bytemark – same but UK-based (not used them either yet, but again, I hear good things)
- easyDNS – reliable DNS service
Search Engine Marketing
- SERP Checker – check where your site ranks for given keywords.
Email Marketing
- MailChimp – email marketing and analytics platform
Recommended Reading