I’ve been researching some new business ideas lately and it struck me how rarely people seem to discuss quick and cheap ways of testing the critical assumptions upon which business models are based. Often we’re keen to play with Excel, but less keen to check that the numbers we’re typing in are grounded in reality. […]
John Buckman, founder and CEO of Magnatune.com (and founder of BookMooch), gave a really interesting talk on how to be successful as an Internet entrepreneur at Loic Le Meur’s recent LeWeb08 conference in Paris. He had a lot of good, practical tips about what he sees as the ‘right’ approach to entrepreneurship. His presentation is […]
This is a great slideshow (with audio) on how to use metrics to drive the development of your web app. Designing and Optimizing the DNA of a Killer App by Dan Olsen – Startonomics View SlideShare presentation or Upload your own. (tags: software consumer)
Can Sales of Desktop Apps Predict Successful Web Apps? Attending FOWA a couple of weeks ago got me thinking about web apps in general. With the move from desktop to web-hosted software, I’m wondering if what’s selling now in desktop versions will be a good predictor for what people will pay for in web app […]
This data has been out for a few months now, but for anyone whose business depends on advertising, it’s worth a second look. It’s from the World Advertising Research Center’s Advertising Statistics Yearbook 2008. UK Advertising Expenditure at current prices, 2007 Advertising Medium Total advertising expenditure £ millions Year-on-year % change Press 7,716 -1.6% Television […]
According to their own press release, HelloMetro has been awarded a trademark from the US patent office for use of the term ‘Hyperlocal’. In a comment on Search Engine Watch, their CEO explains that their use describes their service of “advertising/providing information on the goods and services of others that are of local interest”. Astonishing! […]
photo credit: wit Here’s a nice article on selling expensive, niche software.
photo credit: alexliivet It’s time to put your thinking cap on. The UK government’s Power of Information Taskforce last week launched a £20,000 competition for good ideas about how to use a raft of public information. Alongside the launch, the government is making available a number of new sets of data and APIs, including a […]